Because THIS IS WHAT WE DO! Almost none of us are able to be at the church every day of the week. We need to work, spend an hour or more in traffic, and take time to be with our families. :) The point is, we're not always being spiritually fed and we don't always have our pastors right next to us. We want you to use this subscription to fill in all of the gaps in the week. We eat everyday don't we? Well don't let your spirit starve! Enjoy your gift and let us know what you think.